GRAPHIC DESIGN | ILLUSTRATION
GRAPHIC DESIGN | ILLUSTRATION
VISUAL BRAND DEVELOPMENT. GRAPHIC DESIGN. ILLUSTRATION. The La Mesa-Spring Valley Schools brand was created to unify the 21 elementary and middle school campuses of the district. The brand identity is made of intersecting letters L, M, S and V which create interlocking shapes and colors that represent the unity of the district's diverse communities. Campus mascot icons were also redesigned in the same style to reinforce the brand.